While working on this week’s Shoefinder post, I came across this gem in the description of a pair of shoes on Zappos:
“A sport-infused ballerina gets a lethal injection of studded hardware.”
Because nothing moves product like some good old-fashioned death penalty humor.
1 thought on “Great Moments In Copy Writing”
You just know Angelina Jolie is going to play the ballerina in the Hollywood version.